Full Research & Strategy

Move beyond isolated insights — build a long-term UX strategy grounded in real user understanding.

6-8 weeks

A 6–8 week in-depth research and strategy process designed for teams ready to make confident, data-informed product decisions.

We combine qualitative and quantitative research, usability testing, and strategy workshops to define a clear roadmap, actionable backlog, and measurable KPIs — helping you design for real growth, not guesswork.

Ideal for product teams launching a new product, rethinking user experience, or preparing for scale.

Perfect for organizations that need end-to-end UX research, validation, and strategy alignment.

1.Discovery & Planning (Week 1)

We align on goals, research questions, and success metrics. A detailed research plan and timeline are created.

2.User Research (Weeks 2–3)

We conduct in-depth interviews, surveys, and contextual studies to understand real user needs and behaviors.

3.Usability & Prototype Testing (Weeks 3–4)

We test current or prototype experiences to observe user behavior, validate assumptions, and uncover usability issues.

4.Data Analysis & Synthesis (Weeks 5–6)

We turn findings into clear insights, map pain points, and define opportunity areas.

5. Strategy & Roadmap (Weeks 7–8)

We create a UX strategy roadmap with prioritized actions, measurable KPIs, and A/B testing recommendations.

What You’ll Get

Comprehensive Research Report — detailed insights, key findings, and user personas.

Research Repository — a structured library of data and learnings.

Prioritized UX Backlog — clear next steps, ranked by impact and effort.

Strategic Roadmap & KPI Recommendations — measurable direction for your design and product teams.

A/B Testing Suggestions — hypotheses and test plans for ongoing optimization.

Timeline & Investment

Duration: 6–8 weeks (remote or hybrid)
Investment: Starting from €3,000